Privacy Policy – ElephAi
Privacy Policy – elephAi & Unwind Minds
Effective date: 14 October 2025
Last updated: 7 February 2026
This Privacy Policy explains how Unwind Minds, Unipessoal Lda (“we”, “our”, “us”) collects, uses, stores, and protects information when you use the elephAi mobile application (the “App”) or visit our website www.unwindminds.com (the “Site”).
At Unwind Minds, privacy is not a checkbox. elephAi is built around emotional safety, trust, and respect for the individual. We collect only what is necessary, keep it secure, and never sell or exploit personal data.
By using the App or the Site, you agree to the practices described in this Policy.
1. Our Commitment to Your Privacy
-
We collect only the minimum data required to operate the service.
-
We do not sell, rent, or trade personal information.
-
We do not use data for advertising or marketing profiling.
-
We comply with the General Data Protection Regulation (GDPR) and applicable data protection laws.
-
All data is handled using strong security and access controls.
elephAi exists to support people — not to monetize their data.
2. Information Collected in the elephAi App
a) Account & Onboarding Information
When you create an account, we collect information you voluntarily provide during onboarding to personalize and contextualize your experience.
This may include:
-
Internal user ID
-
Name
-
Email address
-
Age and/or date of birth
-
Country
-
Gender
-
Education level
-
Relationship status
-
Number of children
-
Pregnancy, postpartum, or loss-related context (if shared)
-
High-level emotional self-report questions
-
Work or life-status indicators
This information is stored in structured form and used only to support the app experience.
It is not used for advertising, resale, or external profiling.
b) Chat & Interaction Data
elephAi is a text-based conversational system.
When you interact with the App, we may store:
-
Messages you send
-
Responses generated by the system
-
Limited system metadata such as:
-
timestamps
-
internal conversation routing
-
internal intensity or safety indicators
-
If you choose to share personal details within a message, they are treated as plain text only.
We do not extract, profile, or analyze such information beyond what is required to generate a response.
Chat data is used solely to:
-
Deliver the conversation experience
-
Maintain safety and system integrity
-
Improve quality and reliability at an aggregated level
We do not use chat data for advertising, marketing, or sale to third parties.
c) What We Do
Not
Collect
At the current MVP stage, elephAi:
-
does not access heart rate, steps, sleep, or sensor data
-
does not access microphones or cameras
-
does not collect medical records or diagnoses
-
does not provide medical advice
If data collection practices change in the future, this Policy will be updated and explicit user consent will be requested where required.
3. How We Use App Data
We use App data only to:
-
Provide emotional support and guidance
-
Personalize responses based on user context
-
Maintain safety and system stability
-
Improve system quality and performance
-
Respond to support requests
-
Meet legal and security obligations
We may use anonymized and aggregated data for internal research and improvement.
4. Website (Unwind Minds) Data Collection
When you visit www.unwindminds.com, we may collect:
-
Email address (newsletter or waiting list sign-ups)
-
Information you submit via contact forms
-
Basic technical and usage data through cookies and analytics
Website data is used only for:
-
Communication and updates
-
Managing waiting lists or newsletters
-
Improving the website experience
5. Cookies & Analytics
The Site may use cookies and analytics tools to understand how visitors use the website.
-
Cookies do not directly identify you
-
Analytics data is aggregated and non-identifying
-
You can manage or disable cookies in your browser settings
6. Data Storage & Security
All data is transmitted over encrypted connections and stored in our private database infrastructure.
We apply strong technical and organizational safeguards, including:
-
Encryption in transit and at rest
-
Secure access controls
-
Environment-level protection of credentials and API keys
-
Restricted access to data, limited to authorized system components only
Conversation and user data are never made public and are handled strictly for operational, safety, and support purposes.
While no digital system can be guaranteed 100% secure, we continuously review and improve our security practices.
7. Data Retention & Deletion
We retain personal data only for as long as necessary to provide the service and meet legal obligations.
You may request:
-
Account deletion
-
Chat history deletion
-
Complete removal of your data
Requests can be sent to:
8. Third-Party Services
We use trusted third-party infrastructure providers (such as cloud hosting services) strictly to operate and maintain the App and Site.
-
We share only the minimum data required for functionality
-
We do not allow third parties to use data for advertising or their own purposes
-
All partners are required to comply with GDPR or equivalent standards
9. Children’s Privacy
elephAi is intended for users 18 years of age or older.
If we become aware that data has been collected from a minor, we will delete it promptly.
10. Changes to This Policy
We may update this Privacy Policy from time to time as the service evolves.
-
Updates will be posted on the Site
-
Significant changes may be communicated in-app or by email
11. Contact Information
For questions, concerns, or data requests, contact us at:
📍 Unwind Minds, Unipessoal Lda
Lisbon, Portugal